Privacy Policy

Effective date: February 3, 2026

Who We Are

Perfect Hive KC (“we”, “us”, “our”) operates this platform and is the data controller.

Address: 1 Lewis Cubitt Walk, London, England, N1C 4DL

Contact: privacy@perfecthivekc.com

What We Collect

  • Contact details (email, name, phone).
  • WiFi access details (venue, timestamps, session identifiers).
  • Survey responses and feedback content.
  • Device and usage data (IP address, browser/user agent, event logs).
  • Marketing consent status and timestamps.

How We Use Your Data

  • Provide WiFi access and verify email addresses.
  • Collect and analyze feedback to improve services.
  • Send service-related messages and security notices.
  • Send marketing communications when you opt in (or when required for WiFi access).
  • Maintain security, prevent abuse, and troubleshoot issues.

Legal Bases (UK GDPR / EU GDPR)

  • Consent (e.g., marketing emails).
  • Contract (e.g., providing WiFi access and services).
  • Legitimate interests (e.g., analytics, security, and service improvement).
  • Legal obligation (where applicable).

Marketing Communications

You can opt in to receive marketing emails through our survey or when you use WiFi. You can opt out at any time by using the unsubscribe link in emails or contacting us.

Sharing & Processors

We use trusted service providers to operate the platform and deliver services. These may include:

  • Supabase (database and authentication).
  • Postmark or Mailgun (email delivery).
  • Klaviyo (marketing communications and list management).
  • RudderStack and Google Analytics 4 (analytics and event tracking).
  • Toast (POS integrations).
  • DesignMyNight (booking/experience integrations).
  • TWPayz (payments and payment links).
  • Microsoft 365 (business productivity and communications).

International Transfers

Some providers may process data outside the UK/EEA. Where applicable, we rely on lawful transfer mechanisms such as the UK Addendum to the EU Standard Contractual Clauses.

Retention

We retain personal data only as long as necessary for the purposes described above, typically up to 5 years, unless a longer period is required by law or for legitimate business needs.

Security

We implement technical and organizational measures designed to protect your information. No system is 100% secure, but we continually work to improve safeguards.

Your Rights

  • Access, correction, or deletion of your data.
  • Restrict or object to processing.
  • Data portability.
  • Withdraw consent at any time.
  • Lodge a complaint with the ICO or your local regulator.

Changes

We may update this Privacy Policy from time to time. We will post the updated version with a new effective date.